Description
Presented by Sarah Woodling Houle, Ghirardelli Chocolate Company at the 2021 conference
It is clear that clean-label and natural products are the path forward for innovative product development, including within the confectionery category. The chocolate sector is well-primed to address ever-growing consumer demand for “natural” and “clean” products. More and more, manufacturers are expanding the definition of these terms to include the addition of relevant functional nutritional and health benefits. As manufacturers look to strike a balance between health and nutrition—and simple indulgence—texture is emerging as a promising way to craft unique experiences using novel techniques and ingredients to pique consumers’ interest.
